This Duracell Plus AAA battery holds 30% more power than the basic Duracell AAA battery. Remaining environmentally friendly by using a low amount of heat the Duracell Plus AAA battery keeps its superb durability and reliability making it ideal for general usage. This battery is suitable for a multitude of devices, such as various types of controls, toys, alarm clocks and many more. If in the batteries that power regularly used devices, you require longevity and reliability of power them, rest assured, you have found it in the Duracell Plus AAA.